Joy City is an urban complex integrating large shopping centers, Grade A office buildings, service apartments, and high-end residential buildings, realizing the functions of shopping, entertainment, sightseeing, leisure, and catering, saving resources, operating urban life efficiently, and becoming an important force to promote urban development.

Joy City has become the core brand of CoFCO's urban complex. It is a full-service chain urban complex, with the emerging middle class aged 18-35 as the main market, characterized by youth, fashion, trend and taste, with shopping centers as the main body and multi-business forms such as apartment houses, office buildings and hotels.

Young, fashionable, fashionable and tasteful, Joy City has become a new symbol of high quality city life.